Business as Mission (BAM)

Business as Mission in Local Communities

Exploring how businesses can serve their communities with purpose.

1/5/20247 min read
Business as Mission in Local Communities

Business as Mission (BAM): A Holistic Approach to Community Impact

In an increasingly interconnected world, the concept of 'Business as Mission' (BAM) is gaining traction as a powerful way to integrate faith, business, and social impact. BAM is not just about making a profit; it's about using business as a vehicle to create holistic transformation in communities, addressing spiritual, social, economic, and environmental needs.

What is BAM?

At its core, BAM involves operating a for-profit business with the intentional purpose of glorifying God and serving humanity. This means:

  • Profitability: The business must be sustainable and generate profit to ensure its longevity and impact.
  • Intentionality: There's a clear, deliberate focus on mission alongside business objectives.
  • Holistic Impact: Addressing various dimensions of human flourishing – spiritual, social, economic, and environmental.
  • Integration: The mission is not an add-on but is woven into the very fabric of the business operations, products, and services.

BAM in Practice

Consider a coffee shop that not only serves excellent coffee but also provides vocational training for marginalized youth, sources beans ethically from developing countries, and hosts community events that foster connection and spiritual growth. This is BAM in action.

Make A Circle, while primarily a community and language learning platform, embodies BAM principles by:

  • Creating Value: Offering high-quality language education and cultural exchange opportunities.
  • Building Community: Fostering genuine relationships and a sense of belonging among diverse individuals.
  • Serving Needs: Addressing the challenges newcomers face in a foreign land, from language barriers to social isolation.
  • Sharing Faith: Openly operating from a foundation of Christian values and sharing the love of God through service.

Why BAM Matters

BAM offers a sustainable and impactful model for development and outreach. It empowers local economies, creates dignified employment, and provides platforms for meaningful engagement. By demonstrating love and truth through practical business endeavors, BAM businesses can be powerful agents of positive change.

As we continue to build and grow Make A Circle, we are committed to operating with a BAM mindset, ensuring that every aspect of our work contributes to the flourishing of individuals and the broader community. We believe that business, when done with purpose and compassion, can truly transform the world.